1 About This Policy
This Privacy Policy ("Policy") describes how 777live Casino ("777live," "we," "us," or "our") collects, uses, stores, shares, and protects the personal information of players and visitors who access the 777live Casino platform at 777live.app ("Platform").
777live Casino is committed to protecting the privacy and personal data of all users in accordance with the Philippine Data Privacy Act of 2012 (Republic Act No. 10173), its Implementing Rules and Regulations, and the issuances of the National Privacy Commission (NPC). Where applicable, we also observe the data protection standards required by PAGCOR as part of our regulatory obligations.
This Policy should be read alongside our Terms & Conditions and Responsible Gaming Policy, which together govern your use of the 777live Casino platform. By registering an account or using any part of the 777live Casino service, you consent to the data practices described in this Policy.
This Policy applies to all personal data we process regardless of the medium through which it is collected — whether through the website, mobile browser, customer support interactions, or payment processing flows.
2 Personal Data We Collect
777live Casino collects only the personal data that is necessary for the purposes described in this Policy. The categories of personal data we collect include:
2.1 Identity & Contact Data
- Full legal name as it appears on your government-issued ID
- Date of birth (for age verification — players must be 21 or older)
- Philippine mobile number
- Email address
- Residential address (province, city/municipality)
- Government-issued ID type and number (for KYC verification)
2.2 Financial Data
- GCash or PayMaya account number (masked)
- BPI, BDO, or Metrobank account details (masked, for withdrawal processing)
- Transaction history including deposits, withdrawals, and wager amounts in PHP
- Bonus and promotional credit history
2.3 Technical & Usage Data
- IP address and approximate geolocation
- Device type, operating system, and browser information
- Session duration, login timestamps, and platform activity logs
- Game history, betting patterns, and session data
- Cookies and similar tracking technologies (see Section 7)
2.4 Communications Data
- Records of customer support interactions via live chat or email
- Feedback, complaints, and dispute correspondence
- Marketing preferences and communication opt-in/opt-out status
| Data Category |
Examples |
Required? |
| Identity & Contact |
Name, DOB, mobile, email, address |
Mandatory |
| KYC Documents |
Government ID, selfie verification |
Mandatory for withdrawals |
| Financial |
GCash/PayMaya number, bank account, transaction history |
Mandatory for transactions |
| Technical & Usage |
IP address, device info, game logs |
Automatic |
| Communications |
Support chat, email correspondence |
When you contact us |
| Marketing Preferences |
Opt-in/opt-out status, promo history |
Optional |
3 How We Collect Your Data
777live Casino collects personal data through the following means:
- Direct Registration: When you create a 777live Casino account, you provide identity, contact, and age verification data directly through the registration form.
- KYC Verification: When you submit government-issued identification documents and proof of address to complete Know Your Customer verification prior to withdrawal processing.
- Payment Transactions: When you make deposits or request withdrawals via GCash, PayMaya, BPI, BDO, or Metrobank, relevant financial data is captured to process and record the transaction.
- Platform Activity: Automatically, as you use the 777live Casino platform — including game sessions, login events, and navigation patterns — through server logs and analytics tools.
- Cookies & Tracking Technologies: Through cookies, web beacons, and similar technologies placed on your device when you visit 777live.app. See Section 7 for full details.
- Customer Support: When you contact 777live Casino via live chat or email, we collect the content of your communications and any personal data you provide in the course of seeking assistance.
- Third-Party Sources: In limited circumstances, we may receive data from identity verification providers, fraud prevention services, or payment processors to supplement the information you have provided directly.
4 How We Use Your Personal Data
777live Casino uses your personal data only for legitimate, specified purposes. The primary purposes for which we process your data are:
- Account Management: To create, maintain, and administer your 777live Casino player account, including processing your registration, verifying your identity, and managing your account settings.
- Age & Eligibility Verification: To confirm that you meet the minimum age requirement of 21 years as required by PAGCOR regulations, and that you are not subject to any self-exclusion or regulatory restriction.
- Payment Processing: To process deposits and withdrawals in Philippine Peso (PHP) via your chosen payment method, and to maintain accurate transaction records.
- Regulatory Compliance: To fulfill our obligations under the Philippine Anti-Money Laundering Act (AMLA), PAGCOR licensing requirements, and other applicable Philippine laws, including filing Suspicious Transaction Reports (STRs) where required.
- Fraud Prevention & Security: To detect, investigate, and prevent fraudulent activity, unauthorized account access, bonus abuse, and other security threats to the 777live Casino platform.
- Customer Support: To respond to your queries, complaints, and requests, and to maintain records of support interactions for quality assurance purposes.
- Platform Improvement: To analyze usage patterns, game performance, and player behavior in aggregate to improve the 777live Casino platform, fix technical issues, and develop new features.
- Marketing Communications: Where you have opted in, to send you promotional offers, bonus notifications, and updates about new games or features on 777live Casino. You may opt out at any time.
- Responsible Gaming: To monitor gaming activity for signs of problem gambling and to apply responsible gaming tools such as deposit limits, cooling-off periods, and self-exclusion where requested or required.
5 Legal Basis for Processing
Under the Philippine Data Privacy Act of 2012, 777live Casino processes your personal data on the following legal bases:
- Contractual Necessity: Processing required to perform our obligations under the Terms & Conditions you agreed to upon registration — including account management, payment processing, and game provision.
- Legal Obligation: Processing required to comply with Philippine law, including AMLA reporting obligations, PAGCOR regulatory requirements, and NPC data protection rules.
- Legitimate Interests: Processing necessary for 777live Casino's legitimate business interests, including fraud prevention, platform security, and service improvement — provided these interests are not overridden by your privacy rights.
- Consent: Processing based on your freely given, specific, and informed consent — primarily for marketing communications and optional data uses. You may withdraw consent at any time without affecting the lawfulness of prior processing.
6 Sharing Your Personal Data
777live Casino does not sell, rent, or trade your personal data. We share your data only in the following limited circumstances:
- Payment Processors: We share necessary financial data with GCash, PayMaya, BPI, BDO, Metrobank, and other payment service providers solely to process your transactions. These providers are bound by their own data protection obligations.
- Identity Verification Providers: We engage third-party KYC and identity verification services to assist with document verification and fraud screening. These providers process your data only on our instructions.
- Game Content Providers: Game providers whose titles are available on 777live Casino may receive anonymized or pseudonymized session data for game performance and RNG certification purposes. They do not receive your full identity data.
- Regulatory Authorities: We are required by Philippine law to share data with PAGCOR, the Anti-Money Laundering Council (AMLC), the National Privacy Commission (NPC), and other competent authorities upon lawful request or as required by our licensing obligations.
- Law Enforcement: Where required by a valid court order, subpoena, or other lawful process issued by Philippine authorities, we will disclose personal data as legally required.
- Corporate Transactions: In the event of a merger, acquisition, or sale of assets involving 777live Casino, player data may be transferred to the successor entity, subject to the same privacy protections described in this Policy.
All third parties with whom 777live Casino shares personal data are required to maintain appropriate technical and organizational security measures and to process data only for the purposes for which it was shared.
7 Cookies & Tracking Technologies
777live Casino uses cookies and similar tracking technologies to operate the platform, remember your preferences, and analyze usage patterns. The types of cookies we use include:
- Essential Cookies: Required for the platform to function. These include session authentication cookies that keep you logged in to your 777live Casino account and security cookies that protect against cross-site request forgery. These cannot be disabled.
- Functional Cookies: Used to remember your preferences such as language settings, display options, and game lobby filters. Disabling these may affect your experience on 777live Casino.
- Analytics Cookies: Used to collect anonymized data about how players use the 777live Casino platform — including which games are most popular, how long sessions last, and where technical errors occur. This data helps us improve the platform.
- Marketing Cookies: Used only where you have consented to receive marketing communications. These help us deliver relevant promotional offers and measure the effectiveness of our campaigns.
You can manage cookie preferences through your browser settings. Note that disabling essential cookies will prevent you from accessing your 777live Casino account. For full details on the cookies we use, please refer to our Cookie Notice available on the platform.
8 Data Retention
777live Casino retains your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable Philippine law. Our standard retention periods are:
- Account Data: Retained for the duration of your active account plus five (5) years following account closure, in compliance with PAGCOR record-keeping requirements.
- Transaction Records: Retained for a minimum of five (5) years from the date of the transaction, as required by the Philippine Anti-Money Laundering Act.
- KYC Documents: Retained for five (5) years following account closure or the last transaction, whichever is later.
- Customer Support Records: Retained for two (2) years from the date of the last interaction, unless a longer period is required for dispute resolution or regulatory purposes.
- Marketing Data: Retained until you withdraw consent or for two (2) years of inactivity, whichever comes first.
Upon expiry of the applicable retention period, personal data is securely deleted or anonymized in accordance with our data disposal procedures. Where data must be retained beyond these periods due to ongoing legal proceedings or regulatory investigations, we will notify you where legally permissible.
9 Your Privacy Rights
Under the Philippine Data Privacy Act of 2012, you have the following rights with respect to your personal data held by 777live Casino:
Right to Access
You may request a copy of the personal data 777live Casino holds about you, including information on how it is being used and with whom it has been shared.
Right to Rectification
You may request correction of any inaccurate or incomplete personal data we hold about you. Some corrections may require supporting documentation.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations under AMLA and PAGCOR rules.
Right to Object
You may object to the processing of your personal data for direct marketing purposes at any time. You may also object to processing based on legitimate interests where your privacy rights override those interests.
Right to Data Portability
You may request a copy of your personal data in a structured, commonly used, machine-readable format for transfer to another service provider where technically feasible.
Right to Withdraw Consent
Where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time without affecting the lawfulness of prior processing.
Right to Lodge a Complaint
If you believe 777live Casino has violated your data privacy rights, you may lodge a complaint with the Philippine National Privacy Commission (NPC) at privacy.gov.ph.
To exercise any of these rights, please contact our Data Protection Officer using the details in Section 13. We will respond to all verified requests within fifteen (15) business days, as required by the Data Privacy Act.
10 Children's Privacy
777live Casino is strictly an adult platform. In compliance with PAGCOR regulations, the minimum age to register and use 777live Casino is 21 years. We do not knowingly collect personal data from individuals under the age of 21.
During registration, all players are required to confirm their date of birth and, where required, submit government-issued identification to verify their age. Any account found to belong to a person under 21 years of age will be immediately suspended, all funds will be returned to the depositing payment method, and the account will be permanently closed.
If you believe that a minor has registered on 777live Casino or that we have inadvertently collected data from a person under 21, please contact our Data Protection Officer immediately at the details provided in Section 13.
11 Security Measures
777live Casino implements a comprehensive set of technical and organizational security measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction:
- TLS Encryption: All data in transit between your device and 777live Casino servers is encrypted using Transport Layer Security (TLS 1.2 or higher).
- Data Encryption at Rest: Sensitive personal data, including KYC documents and financial records, is encrypted at rest using AES-256 encryption.
- Access Controls: Access to personal data is restricted to authorized 777live Casino personnel on a strict need-to-know basis. All staff with data access undergo privacy and security training.
- Two-Factor Authentication: Player accounts support two-factor authentication (2FA) to protect against unauthorized login attempts. We strongly encourage all 777live Casino players to enable 2FA.
- Regular Security Audits: 777live Casino conducts regular internal and third-party security assessments, penetration testing, and vulnerability scans to identify and remediate potential weaknesses.
- Incident Response: We maintain a documented data breach response plan. In the event of a breach affecting your personal data, we will notify you and the National Privacy Commission within the timeframes required by Philippine law.
While 777live Casino takes all reasonable steps to protect your data, no online platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your 777live Casino login credentials and for notifying us immediately if you suspect unauthorized access to your account.
12 Updates to This Privacy Policy
777live Casino reserves the right to update or revise this Privacy Policy at any time to reflect changes in our data practices, applicable Philippine law, PAGCOR regulatory requirements, or NPC guidance.
When we make material changes to this Policy, we will notify you by:
- Posting the updated Policy on this page with a revised "Last Updated" date
- Sending a notification to your registered email address
- Displaying a prominent notice on the 777live Casino platform upon your next login
Your continued use of 777live Casino following the posting of an updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the updated Policy, you must stop using the platform and may request account closure by contacting our support team.
We encourage you to review this Privacy Policy periodically to stay informed about how 777live Casino protects your personal data.
13 Contact & Data Protection Officer
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data by 777live Casino, please contact our Data Protection Officer (DPO):
- Data Protection Officer: 777live Casino DPO
- Email: [email protected]
- Support: [email protected]
- Live Chat: Available 24/7 via the 777live Casino platform
- Response Time: Within 15 business days for formal data subject requests
If you are not satisfied with our response to your privacy concern, you have the right to escalate your complaint to the National Privacy Commission of the Philippines (NPC). The NPC is the independent government body responsible for administering and implementing the Data Privacy Act of 2012.